Customer Experience Report

tokopedia.com
Report Generated: April 10, 2019, 11:43 AM UTC

Your Result

71%
Mediocre page
Improving web performance is the low-hanging fruit for a better CX 🚎 Get instant results with Adaptive Delivery.

Here Are Your Key CX Insights

17
Images Analyzed
169 kB
Page Weight, 38% Images
3.72 sec
Page Loading Time

Current Image Weight

169 kB

When Optimized

120 kB

Page loads 11% faster with Adaptive Delivery

*According to McKinsey’s “Customer experience: New capabilities, new audiences, new opportunities,” 2017. Image Optimization accounts for almost 50% of Web Performance issues, being the shortcut to better CX. Learn more in our Ebook.

Behavioral Insights

Bounce Rate is OK
Good job! tokopedia.com doesn’t seem to lose customers due to high bounce rates. Those are much affected by page-load times.
26
%
Bounce
rate
01020304050607
page load time, sec
Engagement Rate is affected
tokopedia.com can gain 7% more pageviews per session with image optimization.
Engagement rate for can be improved by 7% by applying basic image optimization.
More page
views
7
%
page views, before and after
Comparative Analysis
Absolute page-load times are less important than the ones for a particular niche. Run CX analyses for competitor sites.
3.7
s
Below
internet
average
avg. load time is 3.21 sec

The Weakest Spot in Your CX

By optimizing images, you can dramatically boost the customer
experience. Let’s look at this example.

original
47.2 kB
1242 x 417 px
61 ms
Image Load Time
3G 1.2 Mbps
Image Issues
The image is larger than its container and can be resized to fit.
Change image format to suit this browser.
Can be compressed at no visual quality loss.
optimized
15 kB
686 x 228 px @2x
19 ms
Image Load Time
3G 1.2 Mbps
Instant Fix
Using Uploadcare Adaptive Delivery, we automatically tailored theimage to your layout and fixed all its issues to get it load 3x faster.
Applied operations:

Your page’s image breakdown

We’ve prepared a free audit with full stats on every image on this page and
figured how they can be optimized.

26958584_eccf9e25-fe01-4884-9a11-451c82ff49dc.jpg
47.2 kB
1242 x 417 px
61 ms
3G 1.2 Mbps
15 kB
686 x 228 px @2x
19 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
f79c1896.png
12.3 kB
381 x 144 px
16 ms
3G 1.2 Mbps
3.43 kB
266 x 96 px @2x
4 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
3127195_08ed0d1b-f695-41b9-8493-5869c7dca0fc.png
9.36 kB
100 x 100 px
12 ms
3G 1.2 Mbps
Loads like a rocket 🚀
Beautiful. Consider using Responsive Images to get fast on every device.
3127195_056c3fef-8ecc-4c29-8324-416d0aeca6a2.png
3.12 kB
100 x 100 px
4 ms
3G 1.2 Mbps
That's a great one!
Superb. Think of getting rid of your image storage to conquer the uptime.
3127195_b4a6e89b-354f-4249-b04c-6e2f80d7758e.png
5.09 kB
100 x 100 px
6 ms
3G 1.2 Mbps
That's a great one!
Awesome. Adapt the format to client browsers to go even faster.
3127195_e48c6330-d588-4bca-95f5-c9e5a9fe3e4a.png
3.49 kB
100 x 100 px
4 ms
3G 1.2 Mbps
Loads like a rocket 🚀
Superb. Think of getting rid of your image storage to conquer the uptime.
30542097_0fd7c29e-3a0f-492f-b936-bc99f6706255.png
4.14 kB
100 x 100 px
5 ms
3G 1.2 Mbps
That's a fast one!
Beautiful. Consider using Responsive Images to get fast on every device.
3127195_6cc2dd82-2375-466d-8273-65b41679a533.png
4.02 kB
100 x 100 px
5 ms
3G 1.2 Mbps
3.78 kB
96 x 96 px @2x
4 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
3127195_f6fc26a8-4af3-46c7-9d10-9411812fa975.png
4.55 kB
100 x 100 px
5 ms
3G 1.2 Mbps
Lightning fast ⚡
Good job. Consider using CDN to improve the performance further.
3127195_a7ec7cb2-be42-4a68-be75-b608bdad8b97.png
4.3 kB
100 x 100 px
5 ms
3G 1.2 Mbps
Yoo-hoo looks optimized!
Beautiful. Consider using Responsive Images to get fast on every device.
3127195_4e2660d5-8f61-4710-830d-cc3d35c83bf4.png
9.41 kB
100 x 100 px
12 ms
3G 1.2 Mbps
That's a fast one!
Beautiful. Consider using Responsive Images to get fast on every device.
3035947_e6a28013-5ac4-4131-9051-1b5d22a3a02b_700_700.jpg
5.16 kB
200 x 200 px
6 ms
3G 1.2 Mbps
3.9 kB
200 x 200 px @2x
5 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
28946032_d9edf531-80f8-428b-a143-55c050f87702_679_663
31 kB
200 x 200 px
40 ms
3G 1.2 Mbps
Yoo-hoo looks optimized!
Superb. Think of getting rid of your image storage to conquer the uptime.
25522735_52531351-052a-48e8-8ba0-b369b8ed664e_900_900.jpg
5.84 kB
200 x 200 px
7 ms
3G 1.2 Mbps
4.68 kB
200 x 200 px @2x
6 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
1396001_62d35e8b-eb5d-4aa4-8748-314b292dafdd_800_800.jpg
8.35 kB
200 x 200 px
10 ms
3G 1.2 Mbps
6.19 kB
200 x 200 px @2x
8 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
27039034_14eb83b1-dbef-499e-adf6-e88c6cebdb29_600_600.jpg
5.93 kB
200 x 200 px
7 ms
3G 1.2 Mbps
4.4 kB
200 x 200 px @2x
5 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery
24582853_2ca678b8-5656-4427-9719-a7e607b4b617_2048_2048.jpg
5.75 kB
200 x 200 px
7 ms
3G 1.2 Mbps
4.29 kB
200 x 200 px @2x
5 ms
3G 1.2 Mbps
Optimized with Adaptive Delivery

Fix those issues

Skyrocket the Customer Experience by serving all your images adapted to the end user’s context. With a single line of code.
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